Nôa Ipanema
Nôa Ipanema is a Mediterranean-inspired restaurant, where flavors meet art and visual experience. With fresh flavors and a laid-back yet elegant vibe, it brings a taste of coastal living to one of the city's most iconic neighborhoods.
Nôa Ipanema
Nôa Ipanema is a Mediterranean-inspired restaurant, where flavors meet art and visual experience. With fresh flavors and a laid-back yet elegant vibe, it brings a taste of coastal living to one of the city's most iconic neighborhoods.
I created Nôa’s Instagram back in September 2022, the restaurant was still under construction and I was already building its digital presence from the ground up.
The goal was clear: create curiosity, connect with locals, and make people excited to walk through the doors when they finally opened. Through an organic strategy mixing influencer marketing, bold visuals and storytelling that matched the vibe of Ipanema, we hit 7K followers before the launch in Feb 2023.
From there, I kept everything flowing: monthly content planning, post and story design, photo and video direction and community management across multiples channels. By early 2025, the account had grown to almost 29K followers, all through consistent branding.
I created Nôa’s Instagram back in September 2022, the restaurant was still under construction
and I was already building its digital presence from the ground up.
The goal was clear: create curiosity, connect with locals, and make people excited to walk through the doors when they finally opened. Through an organic strategy mixing influencer marketing, bold visuals and storytelling that matched the vibe of Ipanema, we hit 7K followers before the launch in Feb 2023.
From there, I kept everything flowing: monthly content planning, post and story design, photo and video direction and community management across multiples channels. By early 2025, the account had grown to almost 29K followers, all through consistent branding.
